Georgia: HeidelbergCement Caucasus (HCC) and the Georgian Building Group (GBG), a subsidiary of Kavkaz Cement, have formed the Georgian Cement Association. The association intends to focus on the quality of cement sold in the country and to create a publicly-recognisable seal of quality.
Domestically produced cement will be sampled in blind tests from product purchased from the open market. Testing shall be conducted primarily by an independent and neutral laboratory, such as the Georgian Technical University, and reconfirmed by parallel testing. Additionally, the Chamber of Commerce and industry of Georgia will supervise the process. The goal of the association is to create a respected and well-recognised ‘Good Quality Seal’ that only members will be able to use on packaging and in advertising.
Other aims of the association include working with the government and appropriate official bodies to tackle industry relevant issues and to promote the industry generally through the creation of jobs and economic growth.