Croatia: Holcim Croatia is looking to post flat revenues in 2014, while hoping to raise them by 15% in 2015, according to the company's chairman Alan Sisinacki. Holcim Croatia currently operates one cement plant, two cement terminals, two concrete plants and three aggregates quarries.
In 2014 Holcim Croatia is hoping to cut its loss to Euro2.49m under its on-going '2015 Plus' programme, which should return the company to profitability in 2015. The turnaround plan is already yielding results, with Holcim Croatia posting an operating profit in the first half of 2014, the highest result over the last five years.
Sisinacki expects Holcim Croatia's cement sales to remain unchanged in terms of volume in 2014, with sales of aggregates also flat. The company's concrete sales are set to drop in terms of volume in 2014 due to the sale, closure or leasing out of a significant chunk of its unprofitable concrete-producing assets. Sisinacki said that his expectations for Holcim Croatia's 2014 performance are based on official statistical data showing a 4.0% year-on-year decline of building construction and 10% fall in other civil construction works in the first quarter of 2014 in Croatia.
During the first six months of 2014 cement demand dropped by 6.0%, according to data from the association of cement producers in Croatia. Market conditions in Slovenia and Italy, Holcim Croatia's biggest export markets, are not looking any better. Sisinacki said that Holcim Croatia is trying to offset this growth weakness by exporting to northern Africa, taking advantage of the cement plant conveniently located in the Koromacno port.