Mexico: Cemex has launched Cemex Go, a digital customer integration platform. The system will be used in real time to manage order placement, live tracking of shipments and invoices and payments for the company’s main products, including bagged and bulk cement.
“Cemex Go creates an experience for our customers that is superior to anything that has been provided in the past and is the only platform of its kind currently offered in our industry,” said Fernando A Gonzalez, chief executive officer (CEO) of Cemex.
The platform is intended to reduce customers’ administrative burden and to allow them to work at anytime and anywhere on multiple devices. It also plans to use the core activities of Cemex’s open innovation and venture capital unit, Cemex Ventures, to help further build the project. The initiative is being supported by Cemex’s long-term partners, IBM and Neoris.
In November 2017, Cemex Go will start to roll out in the US and Mexico. Further worldwide deployment will follow in 2018.