India: Birla Corporation has entered the construction chemicals and additives business by launching three new products. It is promoting Perfect Plus IWP, Perfect Plus SBR Latex and Perfect Plus Wall Putty, according to the Business Standard newspaper. The products will have been released in Uttar Pradesh and further rollout will follow. The initiative is intended to create a new revenue stream for the cement producer.
Birla Corporation enters construction chemicals and additives business
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