US: Bruks Siwertell has launched a new branding, including a brand new logo. Group chief executive officer (CEO) Peter Jonsson said, “Our new appearance is part of a recognition process. It shows customers that Bruks and Siwertell products are part of the same family, and enables the instant association of our equipment with the ability to add value to operations, generate profitability and offer an impressive return on investment for their owners.” He added, “We have grown our business significantly over the last few years and this is a natural stage in our transformation process: a new look to show the market that we are bigger than our individual brands.”
Bruks Siwertell rebrands
Written by Global Cement staff
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