Mexico: Cemex intends for its Vertua products to account for over half of all of its cement and concrete sales by 2025. The Vertua range was launched in 2020 and its cement and concrete products accounted for 34% and 31% of total sales respectively in the first quarter of 2022. Vertua products have a CO2 reduction of at least 25% compared to traditional cements. For concrete the CO2 reduction ranges from 30% up to a full net-zero option.
References for Vertua concrete include La Marseillaise, a skyscraper in Marseille, the HS2 high-speed railway in London, the Querétaro-Irapuato highway in Mexico, the San Diego State University stadium in California and the Pereira shopping centre in Colombia. Vertua cement and concrete products have been launched in Colombia, Croatia, the Czech Republic, the Dominican Republic, Egypt, France, Germany, Guatemala, Mexico, Panama, the Philippines, Poland, Puerto Rico, Spain, the US, the UK and the UAE.