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News Holcim US announces new blended cements branding

Holcim US announces new blended cements branding

Written by Global Cement staff 28 September 2020
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US: LafargeHolcim subsidiary Holcim US has rebranded its blended cement and supplementary cementitious materials range as Envirocore. Envirocore products include OneCem Portland limestone cement, MaxCem blended cement and NewCem slag cement.

The company noted that the partial substitution of cement with supplementary cementitious materials “not only results in more durable, high-performance concrete, but also lowers energy consumption and greenhouse gas emissions. CO2 emissions are reduced by approximately 800,000kg/t of clinker replaced.” It also called on consumers to “adopt solutions that lower carbon emissions.”

Last modified on 30 September 2020
Published in Global Cement News
Tagged under
  • US
  • Holcim US
  • LafargeHolcim
  • Brand
  • marketing
  • Slag cement
  • GCW475

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