Displaying items by tag: Sales
India: Dalmia Cement has launched new branding identifying itself as a Roof Column Foundation Expert. The identity is accompanied by the slogan ‘Roof, column, foundation strong, home strong.’ The company says that the branding will help it to position its cement as first choice in business-to-consumer (B2C) building materials retailing. The campaign especially targets towns of 20,000 – 100,000 people, outside of India’s metropolitan centres. The producer aims to raise its B2C sales from 65% to 70% in the 2025 financial year. It now operates a 45,000-strong retail network. In order to support further growth in the segment, the company plans to deploy 600 technical staff and 150 vans across India.
Chief operating officer Sameer Nagpal said “We believe that the brand must play a vital role in consumer’s lives so that they can make informed choices. Dalmia Cement has over the years developed proprietary know-how of optimising cement recipes that makes it most suitable for roof, column and foundation.”
Managing director and CEO Shri Puneet Dalmia said “Our new brand campaign manifests not just an eminent legacy, but also a commitment to consumer centricity – it conveys a core message that building a home with due care means building it for generations to come.”
Vietnamese cement sales to rise in 2024
02 February 2024Vietnam: Financial management company SSI Securities Corporation says that it expects Vietnam’s cement consumption to ‘bottom out’ in the first quarter of 2024, before recovering ‘gradually’ throughout the rest of the year. Việt Nam News has reported that the anticipated recovery is the outcome of intensified investments in infrastructure by the Vietnamese government, beginning in late 2023. The cement sector also anticipates growing demand from export markets, including Australia, the US, Africa and South and Central America, as it lowers its reliance on exporting to China. Challenges persist in the form of protective measures or stricter standards in other markets, including the Philippines and Europe.
Argentinian cement demand drops in 2023
16 January 2024Argentina: Cement shipments across Argentina totalled 12.6Mt nationally in 2023, down by 3.2% year-on-year from 13Mt in 2022. Central de Noticias News has reported that the Portland Cement Manufacturers Association (AFCP) attributed this to the continuing ‘paralysis’ of private and public construction projects. The Construction Index dropped by 7.9% year-on-year in 2023.
Steppe Cement experiences declining sales in 2023
15 January 2024Kazakhstan: Steppe Cement reported US$82.5m in sales in 2023, down by 7.2% year-on-year from US$89m in 2022. The company attributed this to a decline in sales, to 1.6Mt in 2023. It said that it commanded a 14% local market share for the year.
Kazakh cement demand drops slightly in 2023
15 January 2024Kazakhstan: National cement consumption volumes totalled 11.5Mt in 2023. The figure represents a year-on-year decline of 0.9% from 11.6Mt in 2022.
Phinma Corp. to operate Petra Cement’s Zamboanga grinding plant
12 January 2024Philippines: Petra Cement has concluded a manufacturing and sales agreement with industrial conglomerate Phinma Corp. Reuters has reported that the agreement gives Phinma Corp. operations control over Petra Cement’s Zamboanga grinding plant on the island of Mindañao.
Phinma Corp. is already active in Philippine cement production through its subsidiary Philcement, which operates the 2Mt/yr integrated Bataan cement plant in Central Luzon.
Brazilian cement demand drops in 2023
12 January 2024Brazil: Brazil consumed 62Mt in 2023, down by 1.7% year-on-year, according to data from the National Cement Industry Association (SNIC). This marks the second successive year of decline, after demand dropped by 2.8% to 63.1Mt in 2022. As a result, cement’s value on the National Construction Cost Index dropped by 6%, after having risen by 13% in 2022. The domestic cement industry recorded a capacity utilisation rate of 66% in 2023.
SNIC president Paulo Camillo Penna noted high household debt, high interest rates and poor income growth as impacting the industry’s sales. He said “The My House, My Life housing programme was not fully operational until the middle of the year. Up to September 2023, the construction industry experienced a 16% decline in the number of real-estate launches.” He continued “By 2026, we will experience a period of turnaround for the cement industry.”
Saudi Arabia: Al Jouf Cement Company has awarded a contract to Rabou’ Al Taybeh for the export and sale of its clinker. Local press has reported that the contract has a value of US$8m and a duration of six months, subject to renewal.
Vicem’s cement and clinker volumes drop by 18% in 2023
10 January 2024Vietnam: State-owned Vicem sold 22.6Mt of cement and clinker in 2023, down by 18% year-on-year from 2022 levels. Việt Nam News has reported that the producer exported 2.85Mt of cement and clinker, 85% of its target volumes for the year. For 2024, Vicem aims to achieve full-year sales of 24.3Mt, up by 7.7%.
India: UltraTech Cement sold 27.3Mt of cement during the third quarter of the 2024 financial year, up by 6% year-on-year from third-quarter levels in the previous financial year. 26.1Mt (95%) of sales were in India, representing a 5% year-on-year rise in UltraTech Cement’s domestic sales. Throughout the quarter, the company produced 25.4Mt of grey cement and 480,000t of white cement, Press Trust of India News has reported.
UltraTech Cement’s 23 cement plants, one clinker plant and 29 grinding plants commanded an installed capacity of 138Mt/yr on 1 January 2024.