11 March 2024

Canada: Holcim North America has introduced ECOAsh, a Type F fly ash reclaimed from landfills, within its Lafarge Western Canada operations. This innovation is part of Holcim's commitment to sustainable building materials and represents a significant stride in decarbonising the construction industry. As the shift away from coal-fired power plants continues, addressing challenges related to sourcing reliable fly ash supplies prompts the exploration of harvesting and beneficiating legacy landfilled ash as a viable replacement.

Toufic Tabbara, Regional Head of Holcim North America, said "As we continue to build to support growing population demands, the integration of circular building materials such as ECOAsh plays a crucial role in driving our portfolio towards a more sustainable future.”

Brad Kohl, President and CEO of Lafarge Western Canada, added "The transformation of landfill materials into high-value fly ash for sustainable building presents an exciting opportunity for our customers and us to build more with less and work towards a net-zero future.”

Holcim and Geocycle's new processing facility in Alberta will produce high-quality, specification-grade fly ash. The ECOAsh processing facility, commissioned in February 2024, will commence the production and distribution of products throughout Western Canada in the first quarter of 2024.

India: Kaushalya Logistics Limited (KLL) has initiated operations of a hub depot in Varanasi for JK Cement. The depot, operational since 1 March 2024, is a significant expansion for KLL, enabling it to cater to the entire Bihar region and reinforcing its presence in the cement industry. KLL has also announced the decision to begin operations of a depot for Adani Cement in Madhya Pradesh. This is expected to commence in early to mid-2024.

Uddhav Poddar, Managing Director of KLL, said "KLL has reached notable milestones, commencing operations at a new Hub depot in Varanasi exclusively for JK Cement, effective 1 March 2024. This move signifies a significant stride in KLL's commitment to excellence and strategic expansion within the cement logistics sector.”

France: Hoffmann Green Cement Technologies has signed a commercial partnership with Groupe Tartarin, a French company based in the town of Vienne, which specialise in a wide range of ready-to-use cements. This agreement will see Hoffmann Green Cement's clinker-free cements supplied to Groupe Tartarin's network of cement plants. This collaboration is part of Hoffmann Green's strategy to expand its presence in Western France and emphasises its commitment to the decarbonisation of the construction sector.

Julien Blanchard and David Hoffmann, co-founders of Hoffmann Green Cement Technologies, said "This new commercial agreement with Groupe Tartarin, a key construction player in the Vienne region, illustrates our shared commitment to the decarbonisation of the construction sector. As well as highlighting our desire to work with local players to achieve this objective, this collaboration strengthens our position in the ready-mix concrete market and supports our commercial expansion with regional players, particularly in Western France."

Nicolas Tartarin, CEO of Groupe Tartarin, added "This partnership with Hoffmann Green reflects Groupe Tartarin's commitment to decarbonising its business while preserving the quality of its concrete. Thanks to this collaboration and the use of Hoffmann Green's clinker-free cement, we are able to implement an innovative and environmentally friendly solution in the construction of our buildings, while guaranteeing the quality we offer our customers today."

Greece: Titan has launched a new, refreshed logo and branding to symbolise its commitment to sustainability and green growth. The logo features the familiar blue globe of the former Titan Cement Group emblem, now interspersed with bright green lines. The producer says that the new branding preserves its heritage, while signalling the modernity of its dynamic, forward-looking strategy. Titan’s new slogan, accompanying the visual identity, is ‘Building a better world together.’

Titan serves 25 markets, complementing its regular operations with over 100 current decarbonisation initiatives.

Denmark: A collaborative effort involving the Technological Institute, DTU, FLSmidth Cement, and Lhoist is underway in Denmark to test a new technology designed to significantly reduce CO₂ emissions in the cement industry. The initiative, known as the Newcement project, is part of the INNO-CCUS partnership which embraces projects focusing on carbon capture, utilisation and storage (CCUS) and is supported by an investment of US$1.12m from the Innovation Fund. Jens Christiansen, Section Manager at the Technological Institute and Project Manager of the collaboration, aims for the technology to move from laboratory tests to a full-scale demonstration in a real cement production plant.