Global Cement News

India: Nagarjuna Cement, a cement brand produced by NCL Industries, has signed the film star Varun Tej Konidela as its brand ambassador. The performer from Telugu language cinema will feature in a new song as well as in television commercials which will be launched by Nagarjuna Cement as part of its upcoming campaign that aims to connect with a broader demographic, according to the United News of India. Initiatives on radio, social media and other media channels will accompany the campaign.

Russia: Vostokcement has announced that it and its subsidiaries Spasskcement, Teploozerskcement and Yakutcement will resume the ordinary supply of building products to customers from 1 June 2020.

Vostokcement said, “The company’s offices carefully monitor the implementation of security measures in connection with the COVID-19 pandemic. The rooms are equipped with lamps for air disinfection, contactless thermometers have been purchased and information stands are installed. Employees are fully provided with personal protective equipment - medical masks and gloves, hand antiseptics and indoor disinfectants.”

Canada: The Cement Association of Canada (CAC) and Rediscover Concrete have issued a joint declaration to the federal government in which they urge it to absorb the costs of state infrastructure projects and put construction ‘at the core of the COVID-19 recovery plan.’

CAC president and chief executive officer (CEO) Michael McSweeney said, “A successful economic recovery will require a commitment to use time-sensitive infrastructure spending. We have a very short construction season in Canada and municipalities have lost much of their financial capacity to fund important infrastructure projects this year. We need the federal government to help municipalities get local community infrastructure projects going to boost economic activity and public confidence.”

Germany: Beumer Group says it is supporting logistics start-up Sparrow Networks with its Beam spin-off company. Sparrow Networks consists of a spare parts pool of interconnected cement industry players. Customers can access the inventory on Sparrow Networks’ digital marketplace. Beam is a Berlin-based start-up company builder, supported by Beumer Group, that focuses on logistics and technical challenges.

France: A car magazine chose Ciments Calcia’s 2Mt/yr Gargenville, île-de-France integrated cement plant as the backdrop for a photo shoot. The shoot featured models produced by Germany-based Audi, BMW, Daimler and Porsche. Ciments Calcia said that it was, “an opportunity for employees present to discover these exceptional machines. A good time was had by all.”